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            Robert Laffont
            EAN : 9782221242759
            Shaping : BROCHE
            Pages : 192
            Size : 1 x 215 mm
            Novelty
            Amazon: Taking Over the Future

            Yannick BOLLORÉ (Préface)
            Release date : 12/09/2019
            ~“This is the story of a gifted man who started an online bookstore and ended up going to the moon.”
            But is it fascinating or frightening?
            ~When Jeff Bezos started Amazon.com in 1994, it was simply an online bookstore. In 2019, it has become the most valuable business in the world, with 840 billion dollars in market capitalization and over 500,000 employees. The compelling rise of Amazon, from books to anything that can be sold, has... ~When Jeff Bezos started Amazon.com in 1994, it was simply an online bookstore. In 2019, it has become the most valuable business in the world, with 840 billion dollars in market capitalization and over 500,000 employees. The compelling rise of Amazon, from books to anything that can be sold, has completely revolutionized our everyday lives. And Amazon is going to transform our future as well: thanks to metadata from Alexa, the virtual voice assistant who knows everything about us, the firm intends to know our desires in order to better pre-empt them. It strives to “crack” (to use a term borrowed from hackers) every distribution sector, one after the other, from books and textiles to the food and drink industry and medications…
            But no empire is eternal, and while this book dissects the make-up of the Seattle firm’s strategic power, it also reveals the limits of super-domination, especially in social and fiscal terms.
            Besides, is Amazon the biggest fear facing us? 870 million Chinese internet users use Alipay, Ali Baba’s payment system, for all their purchases. In comparison, Amazon’s customer base of 310 million seems a bit… modest.
             
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            EAN : 9782221242759
            Shaping : BROCHE
            Pages : 192
            Size : 1 x 215 mm
            Robert Laffont