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            Robert Laffont
            EAN : 9782221217924
            Shaping : BROCHE
            Pages : 252
            Size : 135 x 215 mm
            Novelty
            Entering into Strategy

            Release date : 10/01/2019
            Immediacy must follow reflection, and strategic postponement must prevail over constant reaction.
            Strategy was born 2500 years ago, in Athens with Thucydides and Xenophon, and in China with Sun Tzu and his famous Art of War. The terms “strategist” and “strategy” then disappeared in the East, only to reappear during the Enlightenment. Originally a military art, it later involved other fields, especially... Strategy was born 2500 years ago, in Athens with Thucydides and Xenophon, and in China with Sun Tzu and his famous Art of War. The terms “strategist” and “strategy” then disappeared in the East, only to reappear during the Enlightenment. Originally a military art, it later involved other fields, especially economics and business. A method of thought for action and its management in real time, it seems to have become indispensable in our modern world, which is growing more complex and uncertain with each day. Sudden unexpected upheavals are happening more and more frequently, and when we are all immersed in short-term orders, effectiveness is forgotten in the striving for performance. In contrast, strategy calls for long-term awareness, and the strategist, refusing to be caught up in the short-term, believes in his or her capacity to mold the future. A specialist in strategic reflection, General Desportes offers the constituent central elements of this art, no matter its area of application, in this fascinating book. Deliberately short and accessible, Entering into Strategy uses thematic divisions and examples from history to offer a series of reflections on the main principles of all kinds of strategy.
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            EAN : 9782221217924
            Shaping : BROCHE
            Pages : 252
            Size : 135 x 215 mm
            Robert Laffont