L'Obsession du bien-être | Benoît Heilbrunn

EAN : 9782221238776

Shaping : BROCHE

Pages : 160

Size : 110 x 177 mm

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The Obsession with Well-Being

Benoît Heilbrunn

Collection : Nouvelles mythologies

Release date : 14/02/2019

Will the notion of well-being soon replace that of happiness?

What is well-being, and how can it be measured? Whether in the news, magazines, or the development of a new “experience” industry, well-being seems to have supplanted happiness. Every day we are offered well-being in a ready-to-wear format. The overabundance of pastel colors, rounded shapes, ecstatic smiles and the host... What is well-being, and how can it be measured? Whether in the news, magazines, or the development of a new “experience” industry, well-being seems to have supplanted happiness. Every day we are offered well-being in a ready-to-wear format. The overabundance of pastel colors, rounded shapes, ecstatic smiles and the host of natural elements in merchandizing images indicate that well-being has become today’s mythology. But beyond the simple mechanism of Orientalization (or zenification) of Western thought that has been at work since the 1970s, what does this development mean? A symptom of competitiveness in a society obsessed by constantly measuring satisfaction, well-being has created an industry based on behavioral economics, neuroscience, and psychology. More than a double bind (that stigmatizes discontent), it could be argued that well-being has become a weapon of intensification for capitalism. Under the cover of the promise to make each person to feel good, it is often about producing individuals who are more and more performance-driven and competitive. But doesn’t this goal distance us from any form of metaphysical and spiritual seeking? Moreover, by relegating the notion of pleasure to the scrap heap and accentuating individual values to the extreme, doesn’t the frantic pursuit of well-being encourage selfishness, even weakening our ability to live with others? In this convincing, meticulous book, the author defends the idea that well-being, set up as a diktat, is a fundamental anthropological mutation in Western societies that is replacing the legitimate aspiration for happiness with an ideology of comfort.

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Voir la fiche produit

EAN : 9782221238776

Shaping : BROCHE

Pages : 160

Size : 110 x 177 mm

See the product page